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NewsHelp Australia understand The Power of Oldness
Help Australia understand The Power of Oldness

Help Australia understand The Power of Oldness

Screen Shot 2014-08-20 at 4.05.00 PMI know what you’re thinking

I’m old. Very old.

And you might be wondering

How did I get so lucky?

So begins a short video unveiled this week that exposes the stark difference between the skills that mature workers offer employers and organisations, and the discrimination they face when trying to gain or maintain jobs.

It ends with the words “Oldness – it’s everywhere. And if you’re lucky, it could happen to you.”

It’s quite a powerful campaign called “The Power of Oldness”, launched by Age Discrimination Commissioner, Susan Ryan, and the Minister for Employment, Senator Eric Abetz.

And we love it! Here at FiftyUp Club HQ, we applaud Commissioner Ryan and her team for coming up with the campaign.

“We are living through a massive demographic change”, she said this week, “yet community attitudes, employer practices and business strategies seem to ignore where we are at.”

We are right behind her when she says we can’t go on as if we are still living in 1909, the year the age pension was introduced in Australia, with an eligibility age of 65, but only 4% living long enough to qualify.

And we are behind the federal Government’s Restart program, designed to pay up to $10,000 to employers who hire over-50s and give a leg-up to older workers who still want to work.

That’s why we want to throw the weight of the FiftyUp Club behind this campaign.

Here’s how:

1. Watch the video by clicking here: http://www.powerofoldness.com

2. Share it! Put it on Facebook, Tweet it, or even send this link by email to your friends,

3. We will also push the #PowerofOld in our own media, social media and website.

Let’s see if we can help raise awareness of the raw deal older workers are getting.

The Federal Government has made a start but all govnerments and businesses could be doing more to make the most of the experience of FiftyUps.

Too many of us have actually lived through the last shot in the video:

“Sorry sir … we’re looking for someone … younger”.

Originally posted on .

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Karen
Karen from NSW commented:

Whilst this ad is a bit of fun it will do absolutely nothing to change minds or fix the situation. To start with the man himself saying "I'm old, very old....." looks like a matinee idol. I know 30 year olds who look worse then him. There should have been an older looking person in that role. Then he goes for his interview with someone who looks about 18. Ok well that does happen. What NEVER happens is the interviewer saying "We are looking for someone younger". Why? Because that leaves open to being sued for age discrimination. No it is far more subtle.... you are over qualified for the position, you don't have the 'right' qualification, you don't have any qualifications (forget the thirty years plus experience in that very role), and my personal favourite 'You answered the questions at too high a level for the position!' There are a thousand ways they tell you you are too old without actually saying it. This ad won't change a thing. 

bob
bob from NSW commented:

Yer well that's terrific , I 'd be happy to work , I asked center link ,but they said your over 65 we don't cater for over 65's , go to a employment agent , I don't want to buy a job , I've got no money ,that's why I want to work , I haven't got any pieces of paper saying how smart I am , just 70 yrs of life experience ( 50 yrs working ) Bob 

Trevor
Trevor from QLD commented:

I'm 74 yr old male with a bad ticker but would love to work a few hours a week to keep my mind and body active but as usual even when I turned 60 nobody was interested in me despite my qualifications as a warehouse manager, packaging supervisor fork lift operator, truck driver to mention a few of my qualifications, at 74 I'm not ready for the scrap heap yet, to keep me active I sell Avon products. 

Someone
Someone from NSW commented:

This is GREAT. But as demonstrated is the "younger" folks that have this impression, and so I am not sure how effective it may be. We do hire staff, The hardest part is trying to find an "older" person, There seems like there is no way of finding one, as you cannot supposedly "discriminate". So I say I want a "mature" worker, "Experienced" "business professional" etc. I then get 301 replies. 300 are from (no offense), non English speaking, university students and the like that cannot even spell my name correctly, let alone write a letter. If I manage to make it to the 301 I would have a winner, But with no photo, No age on the resume, etc etc. I just give up. And so, the job remained unfilled and that "older worker" did not get the position, as I gave up at 276. Anyway as some others have said, this needs to be out in the "younger" areas, we already know we're GREAT! 

francis
francis from QLD commented:

the YOUNG bosses don't want to be shown WE are SMARTER 

Allen
Allen from NSW commented:

If what they say in that video is true, they are looking for someone younger. How come where I live the unemployed 19 - 25 age bracket is twice the national average ? 

patrick
patrick from QLD commented:

government needs to tax the higher end of town & there are thousands. Even pollies get allowance for being away that would keep a family for a week . Have to target this approach make them live with a family for a week. They do not care they are set for life. Will be no working until they are 70. Can someone make them seeeeee 

Michael
Michael from NSW commented:

I applaud this new campaign, but alas, I think it will fizzle out into nothing. The employers of today are self serving, greedy and short sighted. They have learnt nothing from the GFC, and continue to discriminate against older workers. This cultural barrier will be here for a long time to come. The government needs to legislate that companies over a certain size, such as Telstra, Qantas etc, must leave open a certain number of positions for people over 55, just like years ago, when women were introduced into jobs traditionally held by men. (The armed forces, air traffic controllers etc) Large organisations had to employ a certain number of women regardless of the amount of men applying, so why can't the same happen with over 55's? Legislation is the only answer to this problem. Any thing else, particularly so-called education of companies, will be a total waste of time. They will continue to hire who they want and you can bet your house, it won't be older people. 

Niki
Niki from NSW commented:

I like the video but it doesn't articulate the benefits of older people in the workforce. In my experience older people try harder to learn new things, are more reliable, take less sickies, have a mature perspective of the real world and treat other people with respect. There is no guarantee that any prospective employee no matter what age will stay an longer or offer any more than older people do in the workforce. 

Penelope
Penelope from NSW commented:

The people in that video sure don't look,old to me!!! Who wrote the dialogue and how old are the people in the video? Nowhere as old as I am, that's for sure! 

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